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CNAE 7319-0/02 · Brazil

Promoção de vendas

838,147 active companies in the Brazilian CNPJ registry have this CNAE as their main activity. Look up companies and explore their distribution by state and city.

Source: Receita Federal, CNPJ Open Data · October 2026 publication

What this list shows

We count each active company in the Brazilian CNPJ registry once, by its head office and this CNAE as its main activity. Branches and secondary activities are excluded from this scope. The total describes the registry, not market revenue or company quality.

Active companies
838,147
3rd of 1,329 activities
Opened in 12 months
281,595
+18.9% · 1st by openings
Of every 100 companies in the country
3.1
do this activity
Openings per 100 active
34
in the country: 21

Active companies in this activity

More active establishments and higher registered capital first. This order is not a quality assessment or recommendation.

Look up companies in this activity (up to 300)

How to assess a company's data

When you open a company's record, use these guides to check the data and understand what each field can establish.

Where the companies are

Acre: 1,500 companies, 3.0 of every 100 active companies there Alagoas: 5,729 companies, 2.6 of every 100 active companies there Amapá: 996 companies, 2.1 of every 100 active companies there Amazonas: 7,946 companies, 2.9 of every 100 active companies there Bahia: 32,862 companies, 2.7 of every 100 active companies there Ceará: 22,036 companies, 3.1 of every 100 active companies there Distrito Federal: 14,665 companies, 3.2 of every 100 active companies there Espírito Santo: 20,134 companies, 3.4 of every 100 active companies there Goiás: 36,474 companies, 3.6 of every 100 active companies there Maranhão: 8,896 companies, 2.5 of every 100 active companies there Mato Grosso: 18,743 companies, 3.5 of every 100 active companies there Mato Grosso do Sul: 11,395 companies, 3.2 of every 100 active companies there Minas Gerais: 86,223 companies, 3.1 of every 100 active companies there Pará: 12,956 companies, 2.7 of every 100 active companies there Paraíba: 8,253 companies, 2.5 of every 100 active companies there Paraná: 69,604 companies, 3.6 of every 100 active companies there Pernambuco: 19,740 companies, 2.8 of every 100 active companies there Piauí: 4,988 companies, 2.2 of every 100 active companies there Rio de Janeiro: 63,502 companies, 2.9 of every 100 active companies there Rio Grande do Norte: 7,620 companies, 2.6 of every 100 active companies there Rio Grande do Sul: 53,693 companies, 3.2 of every 100 active companies there Rondônia: 4,522 companies, 2.8 of every 100 active companies there Roraima: 1,391 companies, 3.0 of every 100 active companies there Santa Catarina: 57,803 companies, 3.9 of every 100 active companies there São Paulo: 256,681 companies, 3.1 of every 100 active companies there Sergipe: 4,817 companies, 2.8 of every 100 active companies there Tocantins: 4,968 companies, 2.9 of every 100 active companies there

Weight in each federative unit: of every 100 active companies, how many have this main activity

  1. 2.1 – 2.6
  2. 2.7 – 2.8
  3. 2.9 – 3.1
  4. 3.1 – 3.2
  5. 3.4 – 3.9

Federative units with the most companies

  1. 1 São Paulo 256,681
  2. 2 Minas Gerais 86,223
  3. 3 Paraná 69,604
  4. 4 Rio de Janeiro 63,502
  5. 5 Santa Catarina 57,803
  6. 6 Rio Grande do Sul 53,693
  7. 7 Goiás 36,474
  8. 8 Bahia 32,862
  9. 9 Ceará 22,036
  10. 10 Espírito Santo 20,134
See the 27 federative units
  1. 11 Pernambuco 19,740
  2. 12 Mato Grosso 18,743
  3. 13 Distrito Federal 14,665
  4. 14 Pará 12,956
  5. 15 Mato Grosso do Sul 11,395
  6. 16 Maranhão 8,896
  7. 17 Paraíba 8,253
  8. 18 Amazonas 7,946
  9. 19 Rio Grande do Norte 7,620
  10. 20 Alagoas 5,729
  11. 21 Piauí 4,988
  12. 22 Tocantins 4,968
  13. 23 Sergipe 4,817
  14. 24 Rondônia 4,522
  15. 25 Acre 1,500
  16. 26 Roraima 1,391
  17. 27 Amapá 996

Cities with the most companies

active companies by head office

  1. 1 São Paulo (SP) 82,959
  2. 2 Rio de Janeiro (RJ) 32,271
  3. 3 Belo Horizonte (MG) 19,133
  4. 4 Curitiba (PR) 18,772
  5. 5 Brasília (DF) 14,665
  6. 6 Goiânia (GO) 13,112
  7. 7 Fortaleza (CE) 11,849
  8. 8 Salvador (BA) 10,754
  9. 9 Porto Alegre (RS) 9,863
  10. 10 Campinas (SP) 9,033
See the 30 cities
  1. 11 Guarulhos (SP) 7,382
  2. 12 Uberlândia (MG) 7,267
  3. 13 Manaus (AM) 7,060
  4. 14 Ribeirão Preto (SP) 6,741
  5. 15 Florianópolis (SC) 6,617
  6. 16 Joinville (SC) 6,553
  7. 17 Recife (PE) 6,310
  8. 18 São José dos Campos (SP) 5,900
  9. 19 Campo Grande (MS) 5,700
  10. 20 Sorocaba (SP) 5,675
  11. 21 Maringá (PR) 5,345
  12. 22 Santo André (SP) 5,281
  13. 23 São Bernardo do Campo (SP) 5,032
  14. 24 São José do Rio Preto (SP) 5,031
  15. 25 Londrina (PR) 4,698
  16. 26 Cuiabá (MT) 4,539
  17. 27 João Pessoa (PB) 4,247
  18. 28 Vila Velha (ES) 4,233
  19. 29 Osasco (SP) 4,109
  20. 30 Contagem (MG) 4,090

What activity 7319-0/02 is

  1. Section M — Atividades profissionais, científicas e técnicas
  2. Division — Publicidade e pesquisa de mercado
  3. Group — Publicidade
  4. Class — Atividades de publicidade não especificadas anteriormente

What it covers

  • A promoção de vendas e a publicidade no local da venda
  • A distribuição ou entrega de material publicitário (fullfilment)

What it does not cover

Typical activities

  • Atividade de distribuição de material publicitário
  • Atividade de fullfilment
  • Atividade de promoção de venda no local de venda
  • Serviços de demonstração de produtos em pontos de venda
  • Serviços de distribuição de folhetos
  • Serviços de distribuição de material promocional
  • Serviços de panfletagem
  • Serviços de promoção no ponto de vendas
  • Serviços de promotora de vendas
  • Serviços de propaganda em via pública

Source: IBGE, CNAE 2.3 and its explanatory notes

The activities of class 7319-0

atividades de publicidade não especificadas anteriormente, by subclass
SubclassActiveOpeningsChange
7319-0/01 Criação estandes para feiras e exposições53995+10.5%
7319-0/02 Promoção de vendas · this one838,147281,595+18.9%
7319-0/03 Marketing direto49,0308,769+20.7%
7319-0/04 Consultoria em publicidade13,4213,177+14.5%
7319-0/99 Outras atividades de publicidade não especificadas anteriormente22,6463,513+0.8%

Frequently asked questions about CNAE 7319-0/02

How many CNAE 7319-0/02 companies are there in Brazil?

838,147 active companies have CNAE 7319-0/02 as their main activity, according to the Receita Federal's October 2026 publication. It is 3rd among the country's activities by companies.

Which activities make up class 7319-0?

Class 7319-0 has 5 subclasses: 7319-0/01; 7319-0/02; 7319-0/03; 7319-0/04; 7319-0/99. The official names are in the subclass table. A company declares one main activity and may declare others as secondary activities.

Which federative unit has the most companies in this activity?

São Paulo, with 256,681. There, 3.1 of every 100 active companies have this main activity, against 3.1 in the national registry.

Does this total include branches and secondary activities?

No. Each active company is counted once, by its head office and registered main activity. A company may carry out this activity as a secondary activity and be excluded from the count. Geographic distribution uses the registered location; records without a recognized federative unit may be counted nationally without appearing in local groups.

Does active status mean a company is qualified for a contract?

No. Active status describes the Receita Federal registration. It does not establish tax compliance, creditworthiness, licences, ability to fulfil a contract or quality. Check the relevant official documents and the contract's requirements.

How we count

Active companies in the Brazilian CNPJ registry with this as their main activity, counted once by head office. Location is taken from the registry. Where available, openings are for the last 12 months, compared with the previous 12 months.