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CNAE 7319-0/03 · Brazil

Marketing direto

49,030 active companies in the Brazilian CNPJ registry have this CNAE as their main activity. Look up companies and explore their distribution by state and city.

Source: Receita Federal, CNPJ Open Data · October 2026 publication

What this list shows

We count each active company in the Brazilian CNPJ registry once, by its head office and this CNAE as its main activity. Branches and secondary activities are excluded from this scope. The total describes the registry, not market revenue or company quality.

Active companies
49,030
119th of 1,329 activities
Opened in 12 months
8,769
+20.7% · 114th by openings
Of every 100 companies in the country
0.2
do this activity
Openings per 100 active
18
in the country: 21

Active companies in this activity

More active establishments and higher registered capital first. This order is not a quality assessment or recommendation.

Look up companies in this activity (up to 300)

How to assess a company's data

When you open a company's record, use these guides to check the data and understand what each field can establish.

Where the companies are

Acre: 47 companies, 0.1 of every 100 active companies there Alagoas: 259 companies, 0.1 of every 100 active companies there Amapá: 52 companies, 0.1 of every 100 active companies there Amazonas: 303 companies, 0.1 of every 100 active companies there Bahia: 1,209 companies, 0.1 of every 100 active companies there Ceará: 1,107 companies, 0.2 of every 100 active companies there Distrito Federal: 1,333 companies, 0.3 of every 100 active companies there Espírito Santo: 637 companies, 0.1 of every 100 active companies there Goiás: 1,220 companies, 0.1 of every 100 active companies there Maranhão: 403 companies, 0.1 of every 100 active companies there Mato Grosso: 825 companies, 0.2 of every 100 active companies there Mato Grosso do Sul: 427 companies, 0.1 of every 100 active companies there Minas Gerais: 4,214 companies, 0.1 of every 100 active companies there Pará: 346 companies, 0.1 of every 100 active companies there Paraíba: 398 companies, 0.1 of every 100 active companies there Paraná: 3,976 companies, 0.2 of every 100 active companies there Pernambuco: 814 companies, 0.1 of every 100 active companies there Piauí: 203 companies, 0.1 of every 100 active companies there Rio de Janeiro: 3,006 companies, 0.1 of every 100 active companies there Rio Grande do Norte: 397 companies, 0.1 of every 100 active companies there Rio Grande do Sul: 2,932 companies, 0.2 of every 100 active companies there Rondônia: 205 companies, 0.1 of every 100 active companies there Roraima: 37 companies, 0.1 of every 100 active companies there Santa Catarina: 2,960 companies, 0.2 of every 100 active companies there São Paulo: 21,248 companies, 0.3 of every 100 active companies there Sergipe: 229 companies, 0.1 of every 100 active companies there Tocantins: 210 companies, 0.1 of every 100 active companies there

Weight in each federative unit: of every 100 active companies, how many have this main activity

  1. 0.1
  2. 0.1
  3. 0.1
  4. 0.1 – 0.2
  5. 0.2 – 0.3

Federative units with the most companies

  1. 1 São Paulo 21,248
  2. 2 Minas Gerais 4,214
  3. 3 Paraná 3,976
  4. 4 Rio de Janeiro 3,006
  5. 5 Santa Catarina 2,960
  6. 6 Rio Grande do Sul 2,932
  7. 7 Distrito Federal 1,333
  8. 8 Goiás 1,220
  9. 9 Bahia 1,209
  10. 10 Ceará 1,107
See the 27 federative units
  1. 11 Mato Grosso 825
  2. 12 Pernambuco 814
  3. 13 Espírito Santo 637
  4. 14 Mato Grosso do Sul 427
  5. 15 Maranhão 403
  6. 16 Paraíba 398
  7. 17 Rio Grande do Norte 397
  8. 18 Pará 346
  9. 19 Amazonas 303
  10. 20 Alagoas 259
  11. 21 Sergipe 229
  12. 22 Tocantins 210
  13. 23 Rondônia 205
  14. 24 Piauí 203
  15. 25 Amapá 52
  16. 26 Acre 47
  17. 27 Roraima 37

Cities with the most companies

active companies by head office

  1. 1 São Paulo (SP) 12,715
  2. 2 Rio de Janeiro (RJ) 2,169
  3. 3 Curitiba (PR) 1,936
  4. 4 Belo Horizonte (MG) 1,899
  5. 5 Brasília (DF) 1,333
  6. 6 Porto Alegre (RS) 1,187
  7. 7 São Bernardo do Campo (SP) 781
  8. 8 Goiânia (GO) 724
  9. 9 Florianópolis (SC) 713
  10. 10 Fortaleza (CE) 708
See the 30 cities
  1. 11 Campinas (SP) 616
  2. 12 Cuiabá (MT) 571
  3. 13 Salvador (BA) 564
  4. 14 Barueri (SP) 512
  5. 15 Maringá (PR) 464
  6. 16 Recife (PE) 422
  7. 17 Santo André (SP) 353
  8. 18 Londrina (PR) 350
  9. 19 Guarulhos (SP) 347
  10. 20 Uberlândia (MG) 330
  11. 21 Ribeirão Preto (SP) 307
  12. 22 São José dos Campos (SP) 294
  13. 23 Manaus (AM) 277
  14. 24 João Pessoa (PB) 257
  15. 25 Sorocaba (SP) 251
  16. 26 Blumenau (SC) 250
  17. 27 Joinville (SC) 250
  18. 28 Campo Grande (MS) 247
  19. 29 São José do Rio Preto (SP) 238
  20. 30 São Luís (MA) 226

What activity 7319-0/03 is

  1. Section M — Atividades profissionais, científicas e técnicas
  2. Division — Publicidade e pesquisa de mercado
  3. Group — Publicidade
  4. Class — Atividades de publicidade não especificadas anteriormente

What it covers

  • A publicidade por mala direta, por telefone, em visitas de representantes (de laboratórios farmacêuticos, de empresas de produtos de beleza, etc.)

What it does not cover

Typical activities

  • Atividade de publicidade por telefone
  • Atividades de representantes publicidade
  • Marketing de propaganda política
  • Serviços de marketing direto
  • Serviços de marketing promocional
  • Serviços de publicidade por mala direta
  • Serviços de telemarketing sem comercialização de mercadorias

Source: IBGE, CNAE 2.3 and its explanatory notes

The activities of class 7319-0

atividades de publicidade não especificadas anteriormente, by subclass
SubclassActiveOpeningsChange
7319-0/01 Criação estandes para feiras e exposições53995+10.5%
7319-0/02 Promoção de vendas838,147281,595+18.9%
7319-0/03 Marketing direto · this one49,0308,769+20.7%
7319-0/04 Consultoria em publicidade13,4213,177+14.5%
7319-0/99 Outras atividades de publicidade não especificadas anteriormente22,6463,513+0.8%

Frequently asked questions about CNAE 7319-0/03

How many CNAE 7319-0/03 companies are there in Brazil?

49,030 active companies have CNAE 7319-0/03 as their main activity, according to the Receita Federal's October 2026 publication. It is 119th among the country's activities by companies.

Which activities make up class 7319-0?

Class 7319-0 has 5 subclasses: 7319-0/01; 7319-0/02; 7319-0/03; 7319-0/04; 7319-0/99. The official names are in the subclass table. A company declares one main activity and may declare others as secondary activities.

Which federative unit has the most companies in this activity?

São Paulo, with 21,248. There, 0.3 of every 100 active companies have this main activity, against 0.2 in the national registry.

Does this total include branches and secondary activities?

No. Each active company is counted once, by its head office and registered main activity. A company may carry out this activity as a secondary activity and be excluded from the count. Geographic distribution uses the registered location; records without a recognized federative unit may be counted nationally without appearing in local groups.

Does active status mean a company is qualified for a contract?

No. Active status describes the Receita Federal registration. It does not establish tax compliance, creditworthiness, licences, ability to fulfil a contract or quality. Check the relevant official documents and the contract's requirements.

How we count

Active companies in the Brazilian CNPJ registry with this as their main activity, counted once by head office. Location is taken from the registry. Where available, openings are for the last 12 months, compared with the previous 12 months.